Spirit: Becoming the World’s Best Bartender

5.15% avg. engagement rate on World Class social 
1K+ earned media articles
1Bn+ earned media potential reach
33 posts shared by partner talent
391K+ combined talent potential reach
265,600 total minutes streamed 
12K+ total views

Brand
World Class

Services
PR

Role
Executive Producer & Global Culture Manager

Date

2023

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World Class Global Finals

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The Singleton 40 Year Old Global Launch